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Cold F/X, the cold medicine that the company claims prevents colds or lestens the affects (the F/X in the name?) has a commercial running on television that runs somewhat like this: A nice young lady is walking by an office cubicle where a balding fat guy with a runny nose is standing in the doorway. He reaches deep into his throat to jettison a spray of snot towards that woman. She puts up her hand because she is "protected by Cold F/X". First of all the commercial is disgusting. Think if this company made diarrhea medicine, or Vagisil. Why do they have to make it so graphic? Second, CBC Marketplace says the claims the company is making are false anyway and some government watchdog has told the company to stop making them. I sent my complaint to the Advertising Standards Canada who found "nothing wrong" with the commercial. I sent my complaint to Cold F/X who didn't even respond. The ad is still on TV, ironically on CBC at lunch time. Just what I need to make my lunch more paletable.

Type of Gripe:

  • Misrepresentation
  • Unethical Behaviour

Type of solution queenidog is looking for:

  • Policy Change
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